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Good Web Design | 7 Must-Know Elements

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good web design

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Good web design means you have the potential to attract more people to your website, it increases the chances of the same people returning to your website, and it may also mean a better ranking in the search engine results pages. So, when it comes to good web design, you are dealing with a significant matter. Here are 7 basic elements you should consider when designing a good web design.

Navigation is key to a good web design

A good web design should take the three-click rule into account. The website user should be able to find whatever he or she is looking for within three clicks. This means that navigation has to be on the ball. It has to be intuitive, fast, efficient and descriptive enough whilst also being simple enough to understand instantly. Navigation is also a big SEO (Search Engine Optimization) factor, and a bad navigation system is going to damage your websites search engine friendly status.

 A swift (if not instant) rendering period

The rendering time is the time it takes for the website to go from a plain white screen to actually starting to load something. Rendering time was not as much of an issue until mobile Internet became big.


Now that mobile Internet is on the scene, a poor render time may be magnified to a nasty degree. And, many desktop computers have mobile or Wi-Fi which may make render times appear to be longer than they are. So, it is better to stick with tight code and optimized code writing in order to ensure that the render time is as short as possible.

A fast loading time

The amount of time a website takes to load may have something to do with the content that the web master loads onto it. But, it may also have a lot to do with the web design. If the web design is written with scrappy or overly long code, then it is going to make it take longer to load. If things such as the CSS are called later as oppose to sooner, then loading times may be longer than they could be. A well-designed website should load pretty swiftly without sacrificing the user experience or the aesthetics of the website.

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Visually pleasing without being offensive to the eye

There is a difference between being visually pleasing and outright showing off. A website may be simple but still be visually pleasing. On the other hand, a website may look as if it was converted from an all-singing all-dancing Flash website. It is up to you how garish and bold you make your design, but most websites are going to suit staying on the classy side. This does not mean you have to stay or be overly conservative, it just means you should try not to be too visually offensive to the eye.

An easy to use interface

Navigation to one side, the whole interface itself should be easy to use. This may fall into the area that the UE developer is supposed to handle, and you as the UI developer may not have too much to say on the subject. Either way, a good web design should be easy to use unless a complex system is expected or unavoidable.

A user intuitive design

This is more than just creating a design and an interface that is easy to use. People using the Internet will have certain expectations. For example, they are going to expect the web page title to be at the top left or at the top in the middle. By conforming to these expectations, you are giving your web design a user-initiative design. For example, put the search bar where it should be – at the top on either the top left or top right. This is because people expect to see it there, and would never think to look for it at the bottom of a page.

An SEO friendly design

A good web design has to include SEO considerations. It means writing clean and tight code. Other programming codes should be turned into external resources that are called for, so that the page can be made up of nothing but HTML. Things such as putting the page title tags in the right place, and adding Meta tags is also a given. Being SEO friendly also involves a lot of the factors mentioned above, such as making sure the website loads quickly and making sure the navigation is very good. Try to make it so that each page has at least three internal links pointing at it.

You may also like:

Build an eCommerce Website Step by Step Guide

6 Web Design Tips on Increasing Website Usability

The Most Important Organic SEO Elements for Your Website

Kate Funk is a professional blogger and writer at Tutorsclass. She specializes in topics of interest to techno geeks and networking enthusiasts.

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Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally or believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials.”

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